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Thursday, June 20 • 10:00am - 10:30am
KEYNOTE: Rent the Runway -- From the Closet to the Cloud

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Rent the Runway, a company originally started for one-off rentals of designer dresses, launched their beta subscription service in 2014. This shift fundamentally altered their trajectory and made the company the billion dollar business it is today. In this session, Becky Case, VP of Consumer Engineering, will talk about the process of finding product market fit and building a technical architecture that promotes customer adoption via ruthless testing and rapid iteration.

Speakers
avatar for Becky Case

Becky Case

VP, Engineering, Rent The Runway
Becky is the VP of Engineering at Rent The Runway overseeing consumer, subscription, and mobile technology. She is a musician-turned-computer-scientist who specializes in architecting large-scale systems in the e-commerce space. Prior to joining Rent the Runway, she worked at Birchbox... Read More →


Thursday June 20, 2019 10:00am - 10:30am EDT
Main Stage
  KEYNOTE